About the Program
The SMEs Beyond Borders Program aims to contribute to developing the capacities of small and medium-sized enterprises (SMEs) and entrepreneurs in Turkey on the path of digitalization and to overcome the borders in this way. The program, implemented in partnership with the Union of Chambers and Commodity Exchanges of Turkey (TOBB), Meta, Habitat Association and Hackquarters, supports SMEs and entrepreneurs to increase their digitalization capacity and offers a rich series of educational content and activities that will be a step for them to cross borders.
SMEs and entrepreneurs participating in the program, which supports businesses in Turkey to reach international customers across borders by improving their sales and marketing competencies through digitalization, participate in training that lasts for four weeks. At the end of the training, businesses present their strategies in front of the jury. Businesses that pass the jury process proceed to the implementation phase of their strategy with mentors.
- Habitat Association
- The Union of Chambers and Commodity Exchanges of Turkey (TOBB)
- Digital Marketing Training
- Brand Management Training
- Content Production Training
- Content Strategy Training
- Target Audience Analysis Training
- Facebook & Instagram Ads
- Facebook Business Manager
- How Can We Cross Borders?
- Cross-Border E-Commerce Workshop
- Facebook & Instagram Ads Workshop
- Brand Storytelling Workshop
- Facebook Ad Panel Application Workshop
- Tea 5.0:
Bringing together entrepreneurs operating in different sectors and representatives of institutions, foundations and non-governmental organizations working on entrepreneurship, the “Tea 5.0” brings together inspiring conversations and experiences.
- It’s OK to Fail:
The “It’s OK to Fail” event, which consists of sessions where entrepreneurs explain their failed business ideas and initiatives, aims to guide entrepreneur candidates and individuals who aspire to become entrepreneurs.
- Cross-Border SMEs Explains:
The “Cross-Border SMEs Explains” event, where SME representatives who have managed to open abroad through digital platforms are the guests, supports SMEs’ experience sharing through interviews and roundtable studies.
- 81 Cities
- 2019 – present